The problem
Valuing a private company
shouldn't cost $5,000+
or take weeks
Built by someone who's done this before.
ColumbiaExecutive MBA
~10 YearsCorporate Development
$26B+Transaction Value
ETAAcquired & Operated
FounderValueAlpha
Step 01
Upload your financials
MD
Austin, TX
Meridian Digital Solutions
IndustryDigital Marketing
Revenue$12.0M
EBITDA$1.8M
Employees85
Retainer Mix62% Recurring
Financial Statements
P&L
Income_Statement_2022-2025.pdf
312 KB
✓
B/S
Balance_Sheet_2025.xlsx
128 KB
✓
CF
Cash_Flow_Statement.pdf
94 KB
✓
✓ AI extracted 68 line items across FY 2022-2025
Step 02
Three engines. One defensible range.
MD
Meridian Digital
Digital Marketing · $12.0M
PROCESSING...
app.valuealpha.ai
DCF Analysis40%$14.2M
Comparable Cos30%$12.8M
Precedent Txn30%$15.6M
Enterprise Value$14.2M
Range: $11.8M – $17.1M · Confidence: 78%
Step 03
Real data behind $14.2M
Meridian Digital · Digital Marketing · NAICS 541810
Comparable Companies — Digital Marketing
5 matched · Median 1.6x
CompanyRevenueEV/RevMatch
Power Digital$150M1.6x85%
Wpromote$180M1.8x82%
Tinuiti$400M2.1x79%
Jellyfish$600M1.4x74%
Merkle (Dentsu)$1.2B1.2x68%
Precedent M&A — Digital Agencies
Median 1.5x
Digital Agency (US)
2024 · $18M
1.5x
Performance Marketing Firm
2023 · $22M
1.7x
Creative Agency (US)
2024 · $8M
1.3x
Market Context
Digital Advertising
Global Digital Ad Market$680B
Market CAGR (5yr)11.2%
Agency Services$85B
WACC (Meridian)12.8%
Step 04
Model scenarios. See the impact.
app.valuealpha.ai/scenarios
Meridian Digital · Scenario Analysis
Revenue growth
8.5%
EBITDA margin
14.2%
Client retention
62%
Updated range $11.8M — $17.1M
Grow revenue to 12%
Bull case: $19.8M. Geographic expansion and AI service upsells drive valuation up +39%.
Improve margins to 18%
Adds +$5.6M to base. Operating leverage from retainer mix increase.
Bear: growth slows to 4%
Floor at $10.1M. Margin compression and client churn. Still above asset value.
Step 05
Ask AI. Get answers.
AI Valuation Chat — Meridian Digital
How can I increase my valuation before a sale?
Based on Meridian's financials, the three highest-impact levers: 1) Increase retainer mix from 62% to 75% (+0.3x revenue multiple). 2) Expand EBITDA margin from 14.2% to 18% (+$2.1M EV). 3) Reduce top-5 client concentration below 25% to lower buyer risk discount.
What's my valuation if I execute all three in 12 months?
Projecting forward: revenue at $13.4M (+12%), EBITDA margin at 18%, retainer mix at 75%. Blended EV moves to $19.2M – $21.8M. That's a 35-53% increase from today's $14.2M. The biggest driver is margin improvement, which lifts both DCF and comparable multiples.
Powered by real data
PUB
Public Comparables
Real-time multiples, updated daily
3,457
M&A
Precedent Transactions
Structured deal data by sector
838
IND
Industry Benchmarks
Risk premiums, betas, growth rates
1,631
MKT
Market Intelligence
Signals and sector trends
Live
The Result
Your valuation memo
valuealpha.ai/report/VA-2026-04871
VALUE ALPHA
AI-Powered Valuation Intelligence
CONFIDENTIAL
March 15, 2026
VALUATION MEMORANDUM
Meridian Digital Solutions
Estimated Enterprise Value
$14.2M
Range: $11.8M to $17.1M  |  Confidence: 78%
Company Snapshot
IndustryDigital Marketing (NAICS 541810)
Business TypeService
Revenue ModelRetainer + Project
Annual Revenue$12.0M
EBITDA Margin12.0%
Employees85
LocationAustin, TX
Retainer Mix62% Recurring
DCF 40% | Comparable Companies 30% | Precedent Transactions 30%Page 1 of 5
Discounted Cash Flow Analysis
Revenue Growth
8.5%
EBITDA Margin
14.2%
WACC
12.8%
Terminal Growth
3.0%
ComponentValue
PV of Projected Free Cash Flows$3.2M
PV of Terminal Value$9.8M
Enterprise Value$13.0M
Less: Net Debt($1.2M)
Equity Value$14.2M
Comparable Companies Analysis
CompanyRevenueEV/RevMatch
Wpromote$180M1.8x82%
Tinuiti$400M2.1x79%
Power Digital$150M1.6x85%
Jellyfish$600M1.4x74%
Merkle (Dentsu)$1.2B1.2x68%
Median1.6x
ValueAlpha.aiPage 2 of 5
Precedent Transactions
TargetYearDeal SizeEV/Revenue
Digital Agency (US)2024$18M1.5x
Performance Marketing Firm2023$22M1.7x
Creative Agency (US)2024$8M1.3x
Median1.5x
Scenario Analysis
Bear
$10.1M
Base
$14.2M
Bull
$19.8M
$10.1M$14.2M$19.8M
ValueAlpha.aiPage 3 of 5
Market Context
$680B
Global Digital Ad Market
11.2%
CAGR (5yr)
$85B
Agency Segment
Methodology & Weights
MethodWeightImplied Value
DCF Analysis40%$14.2M
Comparable Companies30%$12.8M
Precedent Transactions30%$15.6M
Blended Enterprise Value100%$14.2M
WACC Build-Up
ComponentValue
Risk-Free Rate (10Y Treasury)4.25%
Equity Risk Premium5.50%
Beta (Unlevered)0.85
Size Premium2.80%
Cost of Equity15.2%
Cost of Debt (after tax)5.8%
Debt / Total Capital25%
WACC12.8%
ValueAlpha.ai — ConfidentialPage 4 of 5
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